Is your hotel struggling with low occupancy rates or relying too heavily on Online Travel Agents (OTAs) to fill rooms? As the hospitality industry becomes more digital, hotels face mounting challenges – from high OTA commission fees to fierce competition and fluctuating traveler expectations.
Our expert OTA management services are designed to help your hotel thrive in today’s competitive market by optimizing your OTA presence and driving direct bookings. Say goodbye to unnecessary costs and hello to increased revenue and visibility.
Industry Challenges
- Overreliance on OTAs: While OTAs provide global reach, they also take hefty commissions (15-20%). The more you rely on them, the less control you have over your hotels revenue.
- Competition & Visibility: Thousands of hotels are listed across multiple OTAs, making it harder for your hotel to stand out. Without an effective strategy, your property may get lost in the crowd.
- Changing Traveler Behavior: Travelers are increasingly research-driven, seeking personalized experiences, competitive rates, & convenience. If you fail to adapt, you risk falling behind.
Our Solution
We help hotels navigate these challenges with strategic OTA management that maximizes visibility and production, while minimizing commission fees. Through tailored inventory and rate management, high-quality content optimization, & dynamic pricing, we position your hotel to outperform competitors & drive more direct bookings – all while ensuring your property is consistently seen in the best light on key OTA channels.
Generated over THB 1.5 billion for our hotel, hostel, resort & villa project clients across the world.
Achieved an average 161% growth rate for new hospitality customers in first year.
Our comprehensive OTA management service covers everything from distribution to content, rates, and availability, ensuring your hotel is positioned to achieve optimal performance across all channels. Here’s some of the actions we take for our revenue management clients to maximise their revenue:
Distribution Optimization
- OTA Channel Selection: We help you choose the most profitable OTAs based on your target market and property type.
- Effective Distribution: Maximize your presence across the right OTAs while ensuring your inventory isn’t spread too thin across platforms.
- Commission Minimization: By using targeted strategies, we help reduce your reliance on OTAs and lower commission costs over time.
Content Optimization
- Text Descriptions: Craft compelling, SEO-friendly property descriptions to capture the attention of potential guests.
- Photography & Videography: High-quality, professional images and videos that showcase your hotel’s unique features and appeal to travelers.
- Personalized Content: Tailored content for each OTA, ensuring your hotel stands out in every listing and resonates with travelers' preferences.
Dynamic Rate Management
- Dynamic Pricing Strategy: We design and implement a flexible pricing model that adjusts rates based on demand, market trends, and competitor pricing to maximize your revenue per available room (RevPAR).
- Rate Distribution: Seamlessly distribute dynamic rates across all OTAs to maintain consistency and avoid overbooking.
Availability & Inventory Management
- Real-Time Availability Management: Ensure your rooms are available across all OTAs without over-committing inventory, optimizing occupancy rates.
- Efficient Inventory Distribution: Allocate inventory intelligently across channels to maximize bookings and reduce wastage.
Policy Creation & Optimization
- Revenue-Boosting Policies: We help design and optimize booking policies that not only protect your revenue but encourage higher-value bookings (e.g., non-refundable rates, early bird offers).
We are a Phuket-based agency specializing in hotel digital marketing and OTA management. With a deep understanding of the local market and global travel trends, our team of seasoned professionals provides personalized, cost-effective OTA management solutions that produce measurable results.
By embedding ourselves within your team, we offer fully outsourced OTA management services, ensuring your property stands out from the competition and attracts the right guests. Here’s why hotels choose us:
- Expertise in Phuket & Thailand’s Hospitality Market: Local knowledge paired with industry expertise to boost your hotel’s success.
- Tailored Solutions for Every Property: No two hotels are the same – we create unique strategies based on your needs, goals, and market conditions.
- Proven Success: Our strategic OTA management approach has consistently increased occupancy rates, RevPAR, and GopPAR for our clients.
Kudo Hotel Phuket
- Online Room Revenue Increase: +92% year-on-year
- Occupancy Increase: From 4% to 50% in 14 days, and 88% in 45 days
- Total Revenue Increase: +57% year-on-year
- Revenue Per Available Room (RevPAR) Increase: 8X in 30 days, 16X in 60 days, and 20X in 90 days
Patong Bay Hill Resort
- 385 room hotel
- 11X year-on-year OTA room revenue increase
- 50+ MB (Million Thai Baht) generated in online sales in the first year
- 5X year-on-year OTA room nights increase
- +1,000% OTA revenue growth within 45 days
Puripunn Hideaway Chiang Mai
- 30 luxurious Thai Lanna-style rooms
- +66% revenue increase in Q4 vs. the previous year
- +66% occupancy within 30 days of opening
- +25% average rate increase in Q4 vs. the previous year
Friendship Beach Resort
- Rooms: 36 spacious Thai-style rooms at a beachfront location
- Occupancy: 81% average annual resort occupancy
- Direct Revenue: 66% of revenue from direct channels
- Direct & Online Revenue: 99% of total revenue
Contact us today to learn how we can help your hotel maximize its OTA presence, reduce unnecessary costs, and increase direct bookings. Our experienced OTA & Revenue Management team is here to help you thrive in an increasingly competitive digital landscape.
Let’s work together to take your property to the next level!