Duration: 2023
Rustic & Blue Getaway is a trendy and unique 25-room boutique hotel located at the northern end of Patong Beach, Phuket. Created by the visionary team behind the Rustic & Blue restaurant group, this stylish retreat offers guests a modern, laid-back atmosphere with an emphasis on exceptional dining and hospitality. With its spectacular on-site restaurant and effortlessly cool vibe, the hotel is designed for travelers seeking a chic and relaxing escape in one of Phuket’s most vibrant locations.
As a brand-new property entering Phuket’s highly competitive hotel market, Rustic & Blue Getaway needed a strong digital presence, an efficient booking system, and a seamless PMS integration to ensure smooth operations and maximize profitability. The hotel required a user-friendly website, direct booking capabilities, and a secure payment solution to streamline reservations. Additionally, OTA management, SEO, and paid search marketing were essential to boosting visibility, attracting guests, and establishing long-term revenue growth.
The Percentage Company provided a comprehensive digital and operational strategy to support the successful launch of Rustic & Blue Getaway, including:
- Cloudbeds PMS Setup & Management – A fully integrated property management system to automate and streamline hotel operations.
- Web Design & SEO – A beautifully designed, high-converting website optimized to attract organic traffic and boost direct bookings.
- Hotel Booking Engine & Stripe Payment Solution – A seamless, secure direct booking system to enhance the guest experience and increase revenue.
- OTA Management & Revenue Optimization – Strategic pricing and channel management to ensure competitive positioning and maximum occupancy.
- Digital Ads & Paid Search Marketing – Highly targeted advertising campaigns to enhance visibility and drive bookings.
With these cutting-edge digital and operational solutions, Rustic & Blue Getaway successfully launched in 2023, quickly establishing itself as a standout boutique hotel in Patong Beach. By combining modern hospitality, an exceptional guest experience, and innovative marketing strategies, the hotel is now positioned for long-term success and profitability in Phuket’s dynamic tourism market.
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