In today’s competitive hospitality industry, relying on Online Travel Agencies (OTAs) means high commission fees and less control over your bookings. If your hotel is struggling with low occupancy, an outdated website, or poor search rankings, our expert SEO services will help you attract more direct guests, increase revenue, and improve your online presence.
We provide a comprehensive SEO strategy tailored to the unique needs of hotels, including: Technical SEO, On-Page SEO and Off Page SEO.
The Challenges Hotels Face Online
Fierce Competition: Travelers search for hotels online, but if you’re not ranking on the first page, potential guests won’t find you.
Reliance on OTAs: OTAs dominate search results, taking up valuable real estate and charging high commissions.
Changing Search Trends: Guests rely on Google, voice search, and mobile devices more than ever to find hotels.
Online Reputation Management: Reviews, local SEO, and website optimization are crucial to maintaining a strong digital presence.
Our Solution: Hotel-Focused SEO That Delivers Results
At The Percentage Company, we specialize in hotel SEO to ensure your property ranks higher on Google, increases organic traffic, and turns visitors into bookers. Our data-driven approach optimizes your website, improves search rankings, and boosts direct reservations—saving you money on OTA commissions.
Generated over THB 1.5 billion for our hotel, hostel, resort & villa project clients across the world.
Achieved an average 161% growth rate for new hospitality customers in first year.
At The Percentage Company, we take a holistic data-driven approach to digital marketing and SEO is always at the forefront of our mind when we plan, design and build hotel websites.
It is now harder than ever to make your hotel website stand out from the crowd, but we have honed our SEO skills with hundreds of sites and 20 years of in-depth ‘deep-dive’ research and analysis and our team of experts constantly monitor and measure outcomes to ensure our SEO projects are on track.
- Target Audience & Competitor Research – Identify search behavior and competition
- Content Strategy & Keyword Implementation – Create high-value, hotel-centric content
- Technical Website Optimization – Fix technical issues for better search performance
- Link Building & Outreach – Earn authority and trust from industry-relevant sources
- Performance Tracking & Continuous Improvement – Ongoing optimization for long-term success
How We Work. A Data-Driven & Ethical Approach.
There are web marketing agencies in Phuket and around the world who use certain unethical tactics to achieve short-term increases in search engine ranking. These techniques are known as ‘black-hat’ or ‘Grey-hat’ SEO and may generate some short-term benefits but normally result in long-term search engine penalties.
Unlike many agencies that use risky ‘black-hat’ SEO tactics, The Percentage Company follows a transparent, ethical, and long-term SEO strategy. Our team continuously tracks performance metrics, refines strategies, and ensures sustainable rankings.
- 20+ Years of Hotel SEO Expertise – We’ve helped hotels in Thailand and beyond boost their online presence.
- Proven Track Record – Our clients see real results: increased direct bookings, reduced OTA dependency, and higher revenue.
- Custom Strategies for Your Hotel – Every hotel is unique, and our SEO strategy is tailored to your property’s needs.
- Transparent & Ethical SEO – No black-hat tactics, just sustainable, long-term growth.
Take Control of Your Online Bookings – Don’t let OTAs take the majority of your revenue. With The Percentage Company’s expert hotel SEO services, you can rank higher on search engines, attract direct guests, and grow your business.
Contact us today for a free SEO audit and start maximizing your hotel’s potential!
Kudo Hotel Phuket
- Online Room Revenue Increase: +92% year-on-year
- Occupancy Increase: From 4% to 50% in 14 days, and 88% in 45 days
- Total Revenue Increase: +57% year-on-year
- Revenue Per Available Room (RevPAR) Increase: 8X in 30 days, 16X in 60 days, and 20X in 90 days
Safestay Hostel Group
- Locations: 22 locations in iconic European cities
- Direct Booking Increase: 74% year-on-year on Safestay.com
- Countries: Safestay hostels in 11 European countries
- Direct Bookings (Custom Engine): Over 38,000
Atmanjai Wellness Spa
- Detox/Fitness Capacity: 20 per day
- Annual Revenue: Over 40 million THB
- Total Wellness Guests: Over 20,000
- Direct Bookings: 97%
Aspira Hotels & Resorts
- +73% website revenue in the first month vs. the previous year
- +372% website revenue in the first year vs. the previous year
- +88% website revenue in the first six months vs. the previous year
- +332% website room nights sold in the first year vs. the previous year
For years, our team of online & digital marketing experts have helped our clients in Thailand & around the world give their brands a unique & empowering overhaul to turn them into game-changing businesses.
Curious how much more revenue your business could be generating with the right digital marketing team & the right technology? Get in contact or send us your details for a FREE no-strings-attached Proposal!