Rattana Beach Hotel
Duration: 2024 – Present
Rattana Beach Hotel is a newly refurbished 45-room hotel located in the heart of Karon, Phuket, just a short stroll from the stunning Karon Beachfront. Offering a mix of modern comforts, a spacious restaurant, a relaxing pool area, and close proximity to popular dining and nightlife spots, this well-positioned hotel is ideal for travelers seeking both convenience and affordability.


The Challenges
Following an extended period of closure, Rattana Beach Hotel needed a complete relaunch from the ground up. As a newly refurbished property, it required a strong online presence, seamless booking systems, and revenue optimization strategies to compete in the highly competitive Phuket hospitality market. Additionally, the hotel needed an integrated PMS setup, OTA management, and a comprehensive digital marketing strategy to drive bookings and profitability.


The Solutions
The Percentage Company implemented a full-scale relaunch strategy, ensuring the hotel’s successful reopening and long-term growth. Key solutions included:
- Cloudbeds PMS Setup & Management – A fully integrated property management system to streamline operations.
- Hotel Booking Engine & Payment Solutions – A seamless direct booking system with secure payment processing to maximize revenue.
- OTA Management – Optimized distribution across major online travel agencies to maintain competitive pricing and availability.
- Revenue Management – Data-driven pricing strategies to maximize occupancy and profitability.
- SEO & Web Design – A professionally designed website optimized for search engines to attract more direct bookings.
- Digital Ads & Email Marketing – Targeted advertising and email campaigns to engage potential guests and drive bookings.
With these comprehensive marketing and technical solutions, Rattana Beach Hotel successfully re-entered the market, quickly building its online presence, increasing direct bookings, and securing long-term profitability in Phuket’s competitive hospitality industry.
"We would like to express our sincere gratitude to your team for the work done! It is clear that marketing is not just a job for you, but a favorite thing that you are passionate about. You complete everything on time, work punctually and generate really high-quality reports, which is very helpful in analysis and development.
Thanks to your marketing strategy, our two hotels operate stably and successfully. We see real results and are very pleased with the cooperation. You have a strong and well-coordinated team, with whom it is pleasant to work. We highly recommend you as professionals in your field and thank you for the productive cooperation!"
George Mikhailenko - General Manager, Dome Kata Resort / Rattana Beach Hotel
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